Ecommerce & Digital Marketing Manager
- Fast-paced, multi-brand ecommerce retailer in wellness/nutrition sector
- Collaborative and agile team environment with strong strategic focus
- 1 day WFH flexibility
- Banksmeadow location, on-site parking
Company Overview:
Our client is a successful multi-branded ecommerce company, with hundreds of brands, within the health and wellness sector. They have an agile team culture and a passion for premium health food products, with a focus on scaling their commercial presence and driving impactful digital marketing initiatives.
Position Overview:
We are seeking an experienced, commercial and revenue-driven Ecommerce & Digital Marketing Manager to lead our client’s digital growth. Acting as a strategic pillar, this role will take complete ownership of primary performance metrics, drive commercial strategies across large product catalogues, drive brand voice and content strategy and mentor a lean team.
Key Responsibilities:
- Drive overall business revenue and take ownership of key metrics, including average order value, conversion rates, CPA, customer retention and database growth
- Lead and contribute to high level digital marketing and commercial growth strategies in collaboration with senior leadership
- Oversee digital marketing channels, manage the EDM promotional calendar, revamp automated email flows and supervise external performance specialists managing Google Ads
- Collaborate with the team and brand partners to manage promotional calendars and brand inclusions across a large multi-brand catalogue
- Oversee the Shopify website operations, assist with basic backend troubleshooting and coordinate technical enhancements with external web agency partners
- Provide day-to-day guidance and leadership to the Marketing Coordinator and Social Media & Category Assistant
To be successful in this role, you will have:
- Approx 3 years as an Ecommerce/Digital Marketing Manager
- Proven track record in a fast-paced multi-brand retail or e-tail environment managing high SKU counts; health, wellness, or supplement sector experience is highly regarded
- Strong knowledge of Shopify Plus
- Expertise in email marketing automation and flows, alongside a solid grasp of Google Ads mechanics
- A data-driven mindset and an appetite for leveraging AI tools to enhance marketing workflows and efficiencies
Benefits and Culture:
- Competitive salary package
- 1 day work from home flexibility on Fridays
- Generous company discounts
- Dynamic, fast-moving and supportive team environment
- Key strategic leadership position with tangible commercial impact
If you are looking to start a new role for 2027 and this role aligns with your experience, then APPLY NOW or call Sharon on (02)93621119 for more information.
Candidates must have unrestricted working rights within Australia to be considered.